{"id":20561,"date":"2019-01-23T00:00:00","date_gmt":"2019-01-23T00:00:00","guid":{"rendered":"https:\/\/www.sag80.com\/minotti-brand-of-the-month\/"},"modified":"2019-01-23T00:00:00","modified_gmt":"2019-01-23T00:00:00","slug":"minotti-brand-of-the-month","status":"publish","type":"post","link":"https:\/\/www.sag80.com\/en\/minotti-brand-of-the-month\/","title":{"rendered":"MINOTTI: Brand of the Month"},"content":{"rendered":"<h2>A historic company, born from the intuition of Alberto Minotti who soon transformed his surname into a <strong>brand synonymous with design and quality made in Italy<\/strong>.<\/h2>\n<p>&nbsp;<\/p>\n<p>From the artisanal to the industrial dimension is a short step,&nbsp;however, the desire to <strong>combine tradition and technology<\/strong> in <strong>products that are always contemporary<\/strong> remains constant, and this quality leads <strong>Minotti<\/strong> to become a <strong>leader<\/strong> in the production and marketing of upholstered furniture.<\/p>\n<p>&nbsp;<\/p>\n<p>The brand caters to an increasingly <strong>demanding<\/strong>, <strong>competitive<\/strong> and <strong>global<\/strong> <strong>market<\/strong> with a <strong>sophisticated clientele<\/strong>: this is the impetus to improve without stopping at the successes already achieved, taking on increasingly difficult <strong>challenges<\/strong>.<br \/>\nThe mechanisms that lead Minotti to <strong>success in Italy and the World<\/strong> are well understood and have been handed down from generation to generation,<\/p>\n<h2>with a <strong>constant pursuit of excellence in quality<\/strong> and <strong>unique<\/strong> high sartorial <strong>design<\/strong> made in Italy.<\/h2>\n<p>&nbsp;<\/p>\n<p>Being aware of its <strong>value<\/strong> leads Minotti to develop a brand<strong>image<\/strong> that <strong>lives up to expectations<\/strong>, built through collections as with installations and a series of accessories, all with the same distinctive trait traceable to the company concept: <strong>trends and comfort<\/strong>,<strong> luxury and rigor<\/strong>, <strong>tradition and modernity<\/strong>.<\/p>\n<p>\nAmong the names that orbit within the company, that of <strong>Rodolfo Dordoni<\/strong> has been a signature present since 1997, a lasting collaboration that led the Milanese architect to become <strong>Minotti&#8217;s creative director<\/strong> and<strong> responsible<\/strong> for the <strong>design and development<\/strong> process of all the brand&#8217;s collections.<\/p>\n<div class=\"lFooter\">\n<h3><\/h3>\n<h3><a id=\"cplMaster_hplFooterLink\" class=\"lnk\" href=\"..\/design-showroom\/minotti.html\" target=\"_self\" rel=\"noopener\">discover the Minotti catalog<\/a><\/h3>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>A historic company, born from the intuition of Alberto Minotti who soon transformed his surname into a brand synonymous with design and quality made in Italy. &nbsp; From the artisanal to the industrial dimension is a short step,&nbsp;however, the desire to combine tradition and technology in products that are always contemporary remains constant, and this [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7463,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[121],"tags":[111],"class_list":["post-20561","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-en","tag-porro-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - 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